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Showing posts with label business ideas. Show all posts
Showing posts with label business ideas. Show all posts

Friday, August 1, 2014

Prospecting for New Business - A Review of New Sales Simplified

If you are prospecting for new business, New Sales Simplified can help you. This guide is written by Mike Weinberg and S. Anthony Lannarino. It is 229 pages long and is focused on techniques you can use to develop a consistent flow of new clients who will regularly make use of your products or the services you offer.

If you are a salesperson or head a sales team, you will find this text useful. It goes through the essentials of developing a strategy for selling your product. If you are new to business or have been doing well for a long period of time but want to improve even further, it will provide tips you can use to raise your income.

One of the biggest strengths of this text is the style that the information is delivered in. It’s lighthearted and funny and that alone makes the idea of cold calling someone seem less intimidating. While it walks you through the best way to build rapport with a new prospect, it makes you relaxed too.

New ideas are taught using stories. This makes it easier for you to remember the how of carrying out a particular strategy when you need to. Even if you are stressed, the examples are pleasant to remember. Things that are learnt while in a strong emotional state, such as happiness, tend to be remembered. The authors use that fact to help ensure that you remember most of their content.

They teach important concepts without being offensive. You learn to remember that every sales conversation involves getting feedback from the prospect as to what their needs are and matching what you have to offer with their needs. All in all, if you want to become a better salesperson, New Sales Simplified will teach the skills that help you get more business and prospects than ever before.
The link to “New ideas are taught using stories” is an affiliate link and I will earn from any sales generated through it.

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Wednesday, August 8, 2012

Oreana Winery: Manatee Merlot

Oreana Winery has designed two wines that are named after the Florida Manatee. The wines are the Manatee Merlot and the Manatee Chardonnay. Both wines have special labels that are designed by Sherry Vinston. The labels have information that will help to educate the public about manatees.

Image via Wikipedia 
Winemaker and owner of the company, Christian Garvin, made the announcement in November. The wines will be available in restaurants and stores by December.
Ten percent of the profit earned from sales of the wine will go to the Save the Manatee Club. The club partners with other organizations such as the South Florida Museum. Information about the club will be available on the labels of the wine bottles.

Image via Wikipedia
The vintner made the decision to design the wines named after the manatees because of a lifelong love for the endangered mammals. When asked what animal he would like to be if he had the chance, Christian Garvin chose the manatee, adding that he would like to be a smart one that wasn’t hit by boats.

Image via Wikipedia
Many manatees are killed by boats, particularly high-speed boats. They move slowly and are very docile creatures. This endangered species is the focus of campaigns funded by private groups in quite a few countries.
Manatee Cherlot will be distributed by Tree of Life in Florida. The wine will cost less than $12. 
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